How to boost your online sales

So you’re selling online and it’s going well, but you’re ready for something more… it’s time to scale your business up. How do you do this? By boosting your sales. And how do you boost your sales? By attacking the problem from both sides.

We’ve got you covered with our top tips below:

Make sure you’re mobile friendly

You want to make sure your website is easy to use from a smartphone. People shop from the comfort of their palm, so to boost your sales you need to ensure your website is intuitive and easy to use on a phone.

We recommend keeping navigation menus short and simple, avoid pop ups, and testing your site on both Android and iOS to make sure nothing funky is going on with font size or images.

Get yourself a good paid social advertising strategy

You can’t boost your sales if no one is on your site, so it’s important to set up a strong campaign driving traffic towards your site.
Utilising the powers of paid advertising on Facebook and Instagram means you’re putting your best foot forward – your products and services are landing right in the laps of future customers! By creating a larger, more engaged audience and reach for your content, you’re bound to boost sales.

(Struggling with this part? Reach out and we can help!)

Set up Google and Apple Pay

Make the checkout process an absolute breeze for your customers by giving them the option to use their pay wallet on your site. It eliminates the need to get off the lounge and find their bank card and removes the hassle of typing out their shipping info on a tiny keyboard.

We’ve witnessed the wonders that a strong paid advertisement campaign paired with a user-friendly website can do to boost sales, but we’re always keen to hear how other people achieve sales growth.

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